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Studies and research

Market, sector and feasibility studies built on recent official sources and field checks, so that decisions rest on facts rather than impressions.

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The challenge

Too many decisions are made without reliable data

In many African markets, statistics are scattered, outdated or contradictory. Companies and investors fill the gap with intuition, market rumours or generic studies that do not answer their question.

AfriCand's research practice produces the missing information: we start from the decision you need to make, cross official sources with field evidence, and state clearly what is measured, estimated or still uncertain.

What we do

Our offer

Market studies

Size, segments, prices, distribution channels, competitors and buying behaviour in a country or region.

Sector studies

Intelligence notes on a value chain: players, structure, regulation, trends and bottlenecks.

Feasibility studies

Technical, commercial and financial analysis of a project, with explicit assumptions and scenarios.

Field surveys

Interviews with buyers, distributors, operators and public bodies, carried out by our teams on the ground.

Monitoring and economic intelligence

Regular tracking of a market, a regulation or competitors, delivered as short notes.

Stakeholder mapping

A qualified list of companies, potential partners and decision makers in a sector.

Our approach

Four steps, with deliverables at each stage

Frame the question

We define with you the decision to inform and the assumptions to test.

Collect

Recent official sources, databases, interviews and site visits.

Analyse and verify

Cross-checking of sources, consistency checks, separating measured data from estimates.

Report back

A concise document, sourced page by page, and a presentation of findings to your team.

Who it is for

Who we work with

  • Companies considering a new African market
  • Investors and funds assessing a sector
  • Institutions and donors preparing a programme
  • Sponsors of industrial or agro-industrial projects
How we engage

Fixed-fee engagement

A scope, a timeline and a deliverable agreed upfront, with a presentation to your team.

Every engagement starts with a first call to scope your needs.

Request a proposal

A project in an African market?

Tell us what you need: we will get back to you promptly.

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